Snasm

I released Snasm on April 28, 2006. The design was based almost entirely on the Super Famicom logo, which I extended into a full alphabet. By that point I had already made several typefaces in a similar style, so I no longer needed outside references. I built Snasm as a complete family with multiple weights right from the start.

The name came from the SNASM development kits used for Super Nintendo games in the 1990s. It was a personal reference, since I knew most people would not recognize it. Hideo Kojima’s company licensed Snasm at one point, although the name reference was lost on him because he had worked with MSX games instead of SNES during that period.

Snasm was a paid release and sold steadily, with a small bump in attention during the 2020s, perhaps because of the Kojima connection. I updated the family on November 22, 2024, redrawing curves for clarity, standardizing name tables, and correcting prime marks. Although it has not been tied to specific projects beyond that, it has continued to find buyers as a late-2000s display typeface influenced by Japanese consumer graphics.